Tag Archives: Eric Kramer

Calling All Storytellers

With Wednesday’s fMC event, Facebook officially kicked off the latest iteration on its quest for advertising revenue. The new “Premium” suite of offerings is a solid strategy to capture ad spend from marketers who would clearly be willing to buy … Continue reading

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Social Media Monitoring: Return On Ignorance

Gary Vay*ner*chuck recently declared that there is “no such thing as social media”. Did he just say this to get a rise out of people? Probably, but his point is well taken. I’d take this a different direction and make … Continue reading

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Review: “Social Media Analytics” by Marshall Sponder

Marshall Sponder is a passionate thought leader who consistently asks the right questions and never holds back his views for anyone. Having been an avid reader of WebMetricsGuru.com for years, I highly value Marshall’s opinion and proven expertise in the … Continue reading

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Webdoc: Too Early for Disruption?

Everyday I make an effort to uncover emerging technologies, how they can be utilized, and if I feel like they are sustainable over time. Over the past few years, I have made a serious effort to avoid shiny object syndrome … Continue reading

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Get Noticed with BO.LT

Tired of getting dissed by recruiters? Let’s be real…sending out resumes and cover letters are just no longer an effective strategy, particularly when attempting to land a position in social media or IT. Depending on the organization, getting noticed may … Continue reading

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A Second Chance at Social?

The highly anticipated next chapter in “The Social Iteration” by Google (+) has finally emerged. Let’s avoid wasting time talking about beta invites or criticizing its current functionality. Take a step back from the hype for a moment and think … Continue reading

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Bre.ad: Key Ingredient or Tasteless Promo?

When it comes to shortening URLs, bit.ly has been my weapon of choice for conserving characters, tracking analytics, and general organization. However, there is an appetizing startup looking to help you chef-up some additional flavor. Currently in private beta, Bre.ad … Continue reading

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