Tag Archives: Social Media Measurement

Review: “Social Media Analytics” by Marshall Sponder

Marshall Sponder is a passionate thought leader who consistently asks the right questions and never holds back his views for anyone. Having been an avid reader of WebMetricsGuru.com for years, I highly value Marshall’s opinion and proven expertise in the … Continue reading

Posted in Emerging Tech, Social Media Monitoring | Tagged , , , , , , | 1 Comment

7 Deadly Sins of Sentiment Analysis

When it comes to monitoring and measuring social media there are plenty of tools to choose from ranging from the entirely free to the incredibly pricey. Generally, you will get what you pay for on the lower end of the … Continue reading

Posted in Social Media Monitoring | Tagged , , , , , | 1 Comment